About

Ads should not be experts-only

Our mission is to make digital advertising accessible to small businesses by centralising ad platforms in one simple, controllable AI.

Save Ads in brief

Save Ads is a web platform that connects an advertiser’s ad accounts, analyses their performance, finds wasted spend and applies — on Google Ads only — the fixes the advertiser authorises. It is built for beginners running their first ads as well as small businesses, freelancers and agencies running several accounts.

What it is
Analysis and controlled-automation software for online advertising. It is neither an agency nor an ad network.
Who it is for
Beginners who have never run an ad, small businesses and freelancers running their own campaigns, and agencies, freelancers and media buyers watching several client accounts.
Beginners: we guide you
No advertising experience is needed. The assistant speaks plain language, explains every recommendation with the number behind it and applies nothing without your approval. Step-by-step guides walk you through, you can book 30 minutes with the team, and a real person answers your messages. And the Free plan lets you start without a credit card.
Platforms read
Google Ads, Meta (Facebook and Instagram), LinkedIn Ads, TikTok Ads, Snapchat Ads and Google Search Console.
Platform it can change
Google Ads only: negative keywords, budgets, pausing a campaign or a keyword — every action logged and reversible.
AI assistants
An MCP connector lets Claude and ChatGPT read the connected accounts, read-only and revocable.
Customers and deals (CRM)
From the Business plan, a CRM wired to the campaigns: leads, deals, today’s call queue, and the real acquisition cost once a deal is signed. It can also be driven from the assistant, Claude or ChatGPT, and anything that commits a figure waits for a confirmation.
How it works
You authorise the connection to your platforms, SaveAds reads them daily, produces a quantified diagnosis, then applies only what your autonomy level allows.
What Save Ads does not do
It does not launch a campaign without your approval, write your strategy, change Meta, TikTok or LinkedIn yet (being activated), or promise a numeric result.

A tradesperson, shop owner or freelancer now has to juggle Google, Meta, TikTok, LinkedIn, a call manager and several attribution models. Budget moves fast while results remain fragmented.

SaveAds turns that complexity into a conversation. You describe your business, goal and budget; the assistant connects platforms, conversions and calls, then proposes fixes explained with the numbers behind them.

The rule we set for ourselves: never pretend. When the data is too thin to conclude, SaveAds says so. When an optimization produced no measurable effect, it writes it down. A useful assistant is one that admits what it does not know.

What SaveAds connects to

Your accounts, your networks, your calls — with Claude or ChatGPT on top.

SaveAds connects to what you already have, through each platform’s official authorization. Nothing to install, nothing to copy over: once linked, everything is measured in one place — and you can even query your figures from Claude or ChatGPT.

Your ad accounts

Google Ads, Meta, TikTok, LinkedIn. The connection goes through the platform’s official authorization, and is revoked from there.

Your social accounts

Facebook, Instagram and LinkedIn: the pages and profiles carrying your ads and your posts.

Your call tracking

CallRail, CallTrackingMetrics, Invoca… SaveAds matches each call to the campaign that produced it: we count customers, not clicks.

  • CR
  • CallTrackingMetrics
  • Invoca

SaveAds

Everything lands here: spend, conversions and calls in one table. SaveAds analyses, suggests, and only applies after you approve.

Read-only by default · no change without your click

Optional step

Claude & ChatGPT

Add the SaveAds connector inside Claude or ChatGPT: they can then read your campaigns and your calls, and answer "what did a call cost me this month?" without leaving the conversation.

Add Claude / GPT

You stay in control: the connector reads, it never writes.

1 · You connect

A few clicks on the official authorizations. No password ever goes through SaveAds.

2 · SaveAds links it up

Spend, conversions and calls are matched campaign by campaign, then analysed every day.

3 · You steer

From the app, or from Claude and ChatGPT. Every action waits for your approval.

€0
wasted without your approval
2 languages
French & English
100%
of actions explained
24/7
anomaly monitoring

Our three principles

1

Nothing without your approval

No action on your account until you approved it, or explicitly allowed it within your safeguards.

2

Always explain

Every recommendation comes with the data that triggered it. A decision you do not understand is a decision you should not apply.

3

Statistical honesty

No fake ROI, no pattern invented from three clicks. If it is too early to conclude, we say it.

A question, a suggestion?

SaveAds is being built and user feedback directly shapes the roadmap.

Write to us

Ready to let AI run your campaigns?

Connect your account in 2 minutes. No change without your approval.