- Dashboard
- Assistant
- Campaigns
- Calls
- Reports
- Integrations
Nothing changes without your click.
Basketball coaching — Austin+31%98Conv.Search network- Spend
- $612
- CPA
- $6.24
Pulse smart watch+18%61Conv.Facebook · Instagram- Spend
- $384
- CPA
- $6.29
- $34 a week sat idle on “cheap sneakers”No sale or call from that search in 14 days — exclusion suggested.
- Your calls land between 7pm and 11pmThe evening budget deserves +20%.
Everything SaveAds does on your campaigns
An assistant that reads your Ads data, explains what is going wrong and proposes fixes — backed by numbers, and never touching your campaigns without approval.
Your accounts, your networks, your calls — with Claude or ChatGPT on top.
SaveAds connects to what you already have, through each platform’s official authorization. Nothing to install, nothing to copy over: once linked, everything is measured in one place — and you can even query your figures from Claude or ChatGPT.
Your ad accounts
Google Ads, Meta, TikTok, LinkedIn. The connection goes through the platform’s official authorization, and is revoked from there.
Your social accounts
Facebook, Instagram and LinkedIn: the pages and profiles carrying your ads and your posts.
Your call tracking
CallRail, CallTrackingMetrics, Invoca… SaveAds matches each call to the campaign that produced it: we count customers, not clicks.
- CR
SaveAds
Everything lands here: spend, conversions and calls in one table. SaveAds analyses, suggests, and only applies after you approve.
Read-only by default · no change without your click
Claude & ChatGPT
Add the SaveAds connector inside Claude or ChatGPT: they can then read your campaigns and your calls, and answer "what did a call cost me this month?" without leaving the conversation.
Add Claude / GPTYou stay in control: the connector reads, it never writes.
A few clicks on the official authorizations. No password ever goes through SaveAds.
Spend, conversions and calls are matched campaign by campaign, then analysed every day.
From the app, or from Claude and ChatGPT. Every action waits for your approval.
What SaveAds actually does inside your account
Seven mechanisms that run while you work, played step by step. The figures in the animations are an example; the rules are exactly the ones the app applies.
01 · CALLS
Every call to your phone system, filed under the campaign that triggered it.
Your phone system knows a call came in, to the second, and how long it lasted — but not where it came from. Google Ads knows where its calls come from, but not whether they reached you. SaveAds lines up both clocks and files each call under its campaign, with the evidence.
- Four kinds of evidence, strongest first: a line dedicated to a campaign, a call logged by Google within three minutes, a phone conversion in the same hour, then the same day.
- One call explains one conversion only: it is a mathematical matching, not an overlay that would count the same call three times.
- When two campaigns can claim the same call, nothing is picked at random: each shows its certain minimum and its possible maximum.
- A time-zone offset between the phone system and Google is detected and corrected, instead of silently skewing every match.
02 · REAL CONVERSIONS
When Google counts more customers than your phone actually receives.
A Google conversion is not always a customer. Campaign by campaign, SaveAds checks the ad platform’s conversions against the qualified calls your phone system received on the same days, and works out your real cost per customer.
- Above a 25% gap the campaign is flagged, with a statistical test that says whether the gap is solid or still fragile.
- Suggestions that rely on those conversions — keywords, bids, budget — are marked “to verify” instead of being served with confidence.
- No calls tracked by Google, or conversions that are forms: SaveAds says “not comparable” rather than accusing wrongly.
03 · BUDGET
Idle budget moves to the campaign that runs short.
A daily budget is a ceiling. When one campaign uses only a fraction of it and brings nothing, while another, profitable one stops every day for lack of budget, SaveAds suggests moving the difference — without adding a cent to your total.
- Donor: under 20% of its budget used, and no result over the period — no conversion, no call.
- Recipient: limited by its budget, and profitable at real cost, phone calls included.
- The amount respects your maximum change on both sides, and a campaign that makes the phone ring never gives anything up.
04 · MEANING CHECK
Searches unrelated to your business, caught even without conversion tracking.
“locksmith salary”, “free locksmith”, “locksmith training”: no statistic tells them apart from a good search, and your budget goes there anyway. The AI reads the text of each search and says whether it matches what you sell.
- The AI sees no numbers: amounts are attached afterwards, from your real Google Ads rows.
- It cannot make anything up: a search that is not in your account is discarded outright.
- When in doubt, the search is kept. Excluding a doubt risks cutting off a source of customers.
05 · COMPETITION
Where your ads show up, and what competitors cost you.
Google retired average position in 2019. SaveAds reads what replaced it — your share at the top of the page, in first position, lost to rank — and the market price of each keyword, which climbs when competitors bid higher.
- The share lost to rank tells you how many searches a competitor took from you.
- When your bids hold you back, the click ceiling is raised in steps of 15% at most.
- Google’s API does not give competitor names: SaveAds does not make them up.
06 · SAFETY
Every action goes through checks the AI cannot bypass.
Before writing anything to Google, the server rereads your settings and the campaign’s real state at the moment you click — not when the analysis ran. A suggestion that crosses them is refused, and the reason is spelled out.
- Maximum budget, maximum change and protected campaigns: your settings, enforced on the server.
- A 14-day freeze after a budget or bid change, while Google’s learning settles again.
- A campaign that makes the phone ring is never paused.
07 · IMPACT
What a change really delivered — or the admission that it is too early.
Comparing “before” and “after” credits SaveAds with everything that happened in between: the season, the market, your other settings. So SaveAds compares the changed campaign with the ones it did not touch, over windows of equal length.
- 7- or 14-day windows: every weekday weighs the same before and after.
- Untouched campaigns act as a control group: whatever affects the whole account cancels out.
- Too few clicks, no control group: the result is “inconclusive”, never a flattering number.
Illustrative example: amounts are made up for the demo, thresholds and rules are the engine’s own.
Multi-platform analysis
Google Ads, Meta Ads, TikTok Ads and LinkedIn Ads in one view: comparable spend, campaigns, conversions and anomalies without switching interfaces.
Explainable AI assistant
Ask questions in plain language. Answers rely on backend-computed figures and clearly show the data behind each recommendation.
Controlled automation
From analysis-only to autopilot: choose the autonomy level. Budgets, maximum variations and protected campaigns are checked server-side.
Calls and real conversions
Connect your call manager to match advertising spend with incoming calls and distinguish clicks from actual sales conversations.
Reporting and attribution
Readable reports, seasonality-aware before/after measurement and conversion attribution. When volume is insufficient, SaveAds says so instead of inventing ROI.
Claude and ChatGPT via MCP
Ask about your campaigns from Claude or ChatGPT through a read-only MCP connector with a private key you can revoke at any time.
Deep Google Ads tooling
Google Ads remains the most advanced layer: search terms, negative keywords, budgets, bids, tracking and help with disapproved ads.
GPT Ads
Your ads served inside ChatGPT, connected with your advertiser account’s API key: campaigns, spend, clicks and conversions, read-only, next to your other platforms.
AI Studio
Copy, images and videos generated from a brief. On Google Ads, the ad is created paused; on Meta, TikTok and LinkedIn, creation is being activated.
What about organic search?
SEO has a page of its own: enter your website address, we open your pages, measure what is missing and the AI tells you what those gaps cost you.
With or without SaveAds
Without SaveAds
- Search terms never reviewed, so budget lost every week
- Four platforms checked separately, without one view of the budget
- A disapproved ad stuck because the reason is unclear
- No idea what your changes actually returned
With SaveAds
- Spend, conversions and calls connected across platforms
- Every action explained with the numbers behind it
- The disapproval reason translated, with an appeal message ready to send
- An honest before/after — including when it is too early to conclude
Built for beginners, powerful enough to move fast
A high-performing AI helps you launch, understand and improve your campaigns without knowing everything about Ads — and can save you from paying too early for a full SEO/SEA expert.
Beginner today. Smarter campaigns tomorrow.
SaveAds guides you through your ad campaigns like an expert: the AI reads the numbers, spots mistakes, suggests next actions and helps you avoid paying for full SEO/SEA support before you truly need it.
Describe your project
5 simple questions in plain language. No need to know keywords, audiences or bids.
We check your tracking
No recommendation on an account with broken tracking — otherwise every analysis would be wrong.
AI analyzes & recommends
Waste, opportunities, anomalies. The AI turns data into understandable next actions, even if you are just starting.
You approve, we apply
You stay in control: from plain analysis to autopilot, based on your comfort level.
You choose your level of autonomy
Turn on automation gradually, at your own pace.
Analysis
The AI observes and explains only.
Recommendations
The AI suggests changes.
Approval
You approve each change in one click.
Controlled auto
Certain listed actions apply on their own.
Autopilot
Continuous optimization within your limits.
Ready to let AI run your campaigns?
Connect your account in 2 minutes. No change without your approval.